Bybit
A closer relationship with Korean traders.
Korea trader events and a dedicated VIP program.
Bybit needed a local approach to Korean traders, including market positioning, communications and community support in a market served by established domestic exchanges.
The engagement addressed product understanding and participation among Korean traders. Promotions, VIP programs, gaming partnerships and local support formed the delivery scope.
Promotions and product activity for Korean users
Built a VIP program for high-volume Korean traders
Partnered with Korean esports and gaming
Developed comprehensive Korean support
ium Labs
Project overview
IUM’s project record reports 1,200+ VIP users alongside the Korean trader program. Reporting dates, qualification criteria and activity-level attribution are not published.
Project scope
& evidence
Work delivered · Promotions and product activity for Korean users
Project evidence · Based on the public project record. Figures are historical reported results, not independently audited outcomes.
Reporting period · Reporting period not stated in the published record
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