Polygon Case Study
Polygon is the leading Ethereum scaling solution, processing millions of transactions daily at a fraction of mainnet costs. As the backbone of major DeFi protocols and NFT marketplaces, Polygon sought to unlock the Korean market, home to some of the world's most active DeFi users, by driving developer adoption and TVL growth.
Polygon is the leading Ethereum scaling solution, processing millions of transactions daily at a fraction of mainnet costs. As the backbone of major DeFi protocols and NFT marketplaces, Polygon sought to unlock the Korean market, home to some of the world's most active DeFi users, by driving developer adoption and TVL growth.
Developer Relations · DeFi Marketing · Event Management · Grant Program Support
The Problem
While Polygon dominated the L2 landscape globally, Korean users remained tethered to Layer 1 chains and local solutions. The concept of Layer 2 scaling was poorly understood, and developers needed convincing that building on Polygon could access Korea's lucrative user base.
The Solution
We launched Korea's most ambitious L2 education initiative, hosting developer hackathons, workshops, and meetups that demystified scaling solutions. Our team connected Polygon with leading Korean DeFi protocols for integrations, administered a Korean-specific grants program that attracted 80+ applications, and facilitated direct sessions with the Polygon core team.
- Hosted developer workshops and hackathons in Korea
- Created educational content explaining L2 benefits
- Partnered with Korean DeFi protocols for integration
- Launched Korean developer grants program
- Organized meetups with Polygon core team
By the Numbers
- $2M — Korean TVL in 30 Days
- 200+ — Hackathon Participants
- 500+ — DeFi Integrations
- 80+ — Grant Applications
The Result
200+ Developers at L2 Hackathon
- Korean TVL (30 Days): $2M
- Hackathon Participants: 200+
- DeFi Integrations: 500+
- Grant Applications Received: 80+
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